Some collaborations just make sense.
As an Ottawa apparel brand that was literally born in a coffee shop, working with Happy Goat Coffee felt like a full-circle moment. Both brands were built on community, creativity, and a love for doing things a little differently — so bringing those worlds together felt natural from the start.
This collaboration blended Black Coffee Apparel’s art-driven approach to clothing with Happy Goat’s deep roots in Ottawa’s coffee culture. The result was a limited-run project that celebrated local creativity, shared values, and the simple idea of supporting brands that care about where they come from.
For us, this wasn’t just about apparel — it was about place. Ottawa is a city that shows up for local, and collaborations like this are a reminder of why we started in the first place. Strong coffee, good people, and creative projects that feel honest.
Check out the promotional video below: